Category Archives: Business

How Many Words Is A Picture Really Worth?

I’ve been asked quite a few times over the last few months by clients and fellow entrepreneurs whether or not I think they should have their picture displayed on their websites.
This is something I’ve gone back and forth on for my own websites. I think I am definitely leaning toward getting a professional shot […]

The Most Powerful Phrase in Business

As a small business owner and entrepreneur, I have literally 100’s of conversations with clients and potential clients a week. So many in fact, that I’ve found I can typically anticipate almost every question or inquiry that is coming next. However, there are those times when a prospect or a customer throws something […]

Interesting Small Business Numbers

I ran across a post over at the Entrepreneurial Mind announcing the release of updated small business statistics by the SBA.
While all of the stats given are interesting, a couple that hit close to home and thus particularly caught my attention:

Small businesses are 52 percent home-based and 2 percent franchises.
Of the 23 million nonfarm businesses […]

Building Small Business Street Cred

I’ve just finished my latest article Building Street Cred for Your Small Business. I’ve been wanting to turn my Road Less Traveled approach into a series of articles and this is the first one that Ive completed!
If you’ve read many of my articles, you’ve noticed that I like to use relevant quotes as a […]

Working at multi-tasking my own life…

I think it’s funny that my entire work-life is spent helping other business people add more hours to their days and outsource all the minutia that keeps them from focusing on the goal at hand…yet, I’m pretty bad at it with my own business. Granted, being too busy in a small business owner’s life […]

My best stumble in a long time!

I just posted on my website design blog, but this is such a great resource I felt the need to post over here too…I think this site is going to save me a lot of trouble and time…check it out!
The Reporter’s Desktop  It’s fact check, spellcheck, search engine check and more!
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A New Look and a New Outlook

Wow, it’s really been since April?!  That’s terrible.  Here’s the thing…when you’re running your own small business (or four), multi-tasking and prioritizing are absolute necessities.  Unfortunately, no matter how much you master either, there are still only 24 hours in each day!
All that said, I have always truly found blogging to be a nice break […]

The Road Less Traveled Update

A couple months back, I wrote a post that got, for this blog, quite a bit of attention.  In the Road Less Traveled,  (minus the glaring spelling error in the very title that has since been corrected ) I discussed my latest marketing plan.
I wonder if anyone is marketing technology services to small town […]

The Road Less Traveled

As a virtual assistant and website designer, I’ve been working on a what I’ve found to be a highly underused marketing tactic. I live in Lawrence, KS. We’re a college town which means there are tons of freelance designers in and just out of school. We’re also a stone’s throw from Kansas […]

Let your customers sell for you

I just read a post about Southwest Airlines on the Church of the Customer Blog that got me thinking.
Southwest Airlines has launched a contest that invites citizens to create their own “wanna get away?” ad.
I just saw a press release coming from Dove with a similar contest for a new body wash product. Obviously, […]

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