October 20, 2006

Little things mean a lot!

Sometimes in business, and life for that matter, we get so caught up in our big ideas that we can neglect the smallest details. Those details might just make or break interactions though.

I recently came across a post in Virtual Assistant - The Blog dealing with one such issue. The post was titled “What’s In a Name?” and discusses the importance of getting your clients or potential clients names right. It sounds so simple.

I know that I sometimes take for granted these type of details. This is where I have to force myself to spend those extra few seconds double checking those basics.

This might not seem like a big deal, but look at it from the receiver’s point of view. If I receive something addressed to Donna or Dan, I typically disregard it from the get go. I immediately assume one of two things:

1. It is an automated piece of junk that simply scraped my name and e-mail from somewhere else

2. The person who sent this didn’t take enough time to proofread or confirm my information, do I really want to trust them with my clients or to handle my business?

Now, that second assumption might seem a bit harsh. But spelling and typos are one of my pet peeves, and I will go out on a limb and say I’m not alone in that!

So, next time you’re sending an e-mail, letter, memo, etc. Take a few extra seconds to ensure you’re addressing the recipient correctly!

DW Articles Joins Blogosphere

Now that the DW Office Solutions Blog is up and running. I’ve also decided to add a similar blog to DW Articles. The DW Articles Blog will focus solely on Article Writing and Article Marketing.

October 16, 2006

Today’s Business Quote

I don’t look to jump over 7-foot bars: I look around for 1-foot bars that I can step over. -Warren Buffet

Great Tips for Small Business Owners

I’m always keeping an eye out for interesting articles for small business owners. I ran across this one on EzineArticles.com. Enjoy!

5 Top Problems To Avoid When Setting Up A Small Business
By Julie-Ann Amos

Starting up your own small business is a dream that many people have; thinking of the wonders of being your own boss and reaping the rewards of your own ideas and creations. However, so many people leap blindly into their own small business that they don’t see the financial dangers until it’s too late. Bankruptcy is a very real danger for those trying to start their own small business and it’s only by meaning made aware of the problems that you can avoid them. With proper business management, these costs can be properly allocated and dealt with, but don’t become afraid or frustrated if you make mistakes. Every new company makes errors in judgement whether it is in customers, materials or partners. As long as they are well handled and the proper precautions are taken by controlling business costs, most situations can be ridden through. If you would like tips and advice from people in the field or even just to share stories with people in the same boat as you are, www.singingpig.co.uk is a great forum to meet people and make contacts.

Article Writing Simplified

I came across this article by Jim Estill today and think it’s absolutely brilliant! It really is so true. I am so glad to have happened upon it also because it led me to his blog which gives a lot of tips on blogging and writing. I think he is so right. I have struggled with the occasional bout of writer’s block and have learned the hard way that if you just force yourself to write something, anything, it’s much easier to shake than if you allow the dust and cobwebs to collect on the brain! I actually wrote Got Writer’s Block as an exercise to get past my most recent brain freeze!

October 15, 2006

That’s a bit cliche, don’t you think?

In brainstorming for new ideas for articles, I often look at quotes and cliches. Anything to jumpstart a new angle! I’ve compiled quite a list. Here’s a few that I thought would apply quite nicely to the world of the small business owner:

The One Who Makes No Mistakes Does None of the Work

The More Things Change, the More They Stay the Same

Too Tired to Sleep

Leave No Stone Unturned

The Grass is Always Greener

Too Many Irons in the Fire
What are some of your favorites? Feel free to comment and add to the list!

October 13, 2006

Snakes on a Plane Follow Up

So I’ve been dying to follow up on the article I wrote a few months back called Snakes on a Plane: The Ultimate Headline. The entire premise of the article was the brilliance of the “non-marketing” marketing campaign used by New Line to build a buzz. It was so innovative(at least in my opinion).

There were no “official” trailers put out. They simply had that name, that wonderful name, out there. And before you knew it homemade trailers were showing up all over the internet. There was hardly anyone who hadn’t heard about the movie before they started the traditional trailers and advertising. (Please excuse my talk of traditional vs. non-traditional marketing schemes for the film industry…purely from the viewer’s point of view!)

This is not a test!

So I finally got around to getting a blog for DW Office Solutions. It’s been on my to-do list for some time. If you’ve seen any past attempts that were up for a very brief time, I apologize!! As with most technological aspects of my life, I tend to learn by playing. Unfortunately and fortunately, business has been great lately and my play time a bit short!

Don’t get me wrong though. I think blogging is a necessary component of any web-driven business. And I am excited to have a place to share my knowledge and more importantly get feedback and share helpful things I’ve found in the course of my “playing!”

So please bear with me as I grapple up the learning curve of blogging and please feel free to share any and all feedback, comments, suggestions or questions!

What are virtual assistants?

Your virtual assistant from DW Office Solutions can assist with all sorts of administrative tasks including word processing, desktop publishing, transcription, data entry and more!